Marketing Communications

The Don Difference Templates

Overview of The Don Difference Templates

To help you share these stories of outstanding research, scholarship, and creative endeavor from campus with friends, colleagues, and students, Marketing Communications has prepared Don Difference Do-It-Yourself (DIY) Marketing Kits. 

These guides will assist you in repurposing and repackaging the stories featured in The Don Difference in department newsletters, emails, posters, and on social media and your department website.

Templates and Digital Assets [PDF] This DIY kit will help you use templates developed for The Don Difference Series. Use this kit as a reference when making newsletters, brochures, posters, and when posting about the series on your department website or social media.

Graphic Identifier [PDF] This DIY kit will help you understand and apply the Don Difference graphic identifier (mark or logo) in different environments, including print and digital media. Use this kit as a reference any time you need to use the Don Difference graphic identifier.

Messaging [PDF] This DIY kit will help you craft messaging about The Don Difference Series that is clear, consistent, and effective. Use this kit as a reference any time you write about The Don Difference.