College of Visual and Performing Arts

Department of Visual Communication and Design

The Department of Visual Communication and Design is accredited by the National Association of Schools of Art and Design (NASAD).

Haig David-West,
Department Chair and Professor

Indiana University-Purdue University Fort Wayne
2101 E. Coliseum Boulevard
Fort Wayne, IN 46805-1499

Office: Visual Arts Building
Room: VA213
Hours: Mon - Fri 8 am - 5 pm

Phone: 260-481-6709
Fax: 260-481-6707


Fine Arts | Music | Theatre | VCD

The Bachelor of Fine Arts degree program is designed for exceptionally creative students who are interested in pursuing a professional career in the field of visual communication and design. They must have demonstrated superior ability and motivation in a particular discipline.

During the first two years of classes, students complete the comprehensive studio foundation program, comprised of basic and figure drawing, digital imaging, color theory, visual organization in 2-D and 3-D design, and basic photography. This sequence is designed to provide conceptual depth, visual literacy, and development of fundamental technical skills germane to visual communication.

Majors must complete a thesis project in the elected area of concentration. This two-semester course requires a student to develop and organize a body of work demonstrating superior knowledge of design principles, confidence in handling media, intellectual engagement and a strong sense of individuality. The thesis project culminates in a B.F.A. exhibition that is judged by an external juror from a nationally accredited university and reviewed by the public. A well-articulated thesis statement is a requirement of the exhibition installation.

The areas of study emphasis include:

  • Graphic Design
  • Imaging and Photography
  • Modeling and Animation

Graphic Design:

  • art direction
  • billboards and posters
  • book design
  • environmental graphics
  • illustration
  • informational graphics
  • package design
  • point of sale design
  • print advertising
  • signage/way-finding
  • storyboard artist
  • television graphics

Imaging and Photography:

  • advertising photography
  • commercial photography
  • digital photography
  • fine art photography
  • photographic retouching
  • photo journalism
  • portraiture

Modeling and Animation:

  • animation/video editing
  • architectural rendering
  • CD ROM authoring
  • digital game design
  • gaming
  • interactive design
  • movie special effects
  • television advertising
  • virtual reality
  • web design
  • 3-D modeling